Free business plan · reality check · task board
Answer plain questions and get an honest business plan, a reality check on what doesn't add up, and a task board with tonight's next task. Your compliance deadlines, the Founder Workbook, and free tools sit in the same place, and your advisor can work right alongside you.
Press start → tonight's first task
Already running a business? Get a free read on where it's stuck →
The Free plan never asks for a credit card. 30-day money-back guarantee on annual plans.
See what's inside ↓Everything in one place
Whether you're starting something new or keeping an existing business on track, the pieces you need live together, written from your own answers.
Honest business plan
A plan in plain English, written only from what you tell us: your customer, your numbers, your timeline.
Reality check
Flags where your answers don't add up, the most likely ways this could fail, and the one thing worth testing first.
Task board
Every answer becomes an ordered list of doable tasks, so you always know the one thing to work on tonight.
Compliance deadlines
Filing deadlines, taxes, and trademark renewals for your business in one list, so nothing sneaks up on you.
Founder Workbook
Test the idea with real customer interviews, personas, a value proposition, and prototype tests. Every quote is checked against your own notes.
Free tools and state resources→
Calculators for pricing, break-even, runway, and taxes, plus official registration and licensing links for every state.
Work alongside your advisor
If you already work with a consultant, an SBDC or SCORE counselor, a CPA, a bookkeeper, or a coach, invite them by email from your business's team panel, or ask them to send you an invite. They see your plan, tasks, and deadlines before you meet, so your time together goes to decisions instead of catching up.
You choose what they can do: view, or collaborate on tasks and compliance. You can change or end that anytime, and advisors never see your CRM.
Working with an advisor is part of Pro. If your advisor invites you, your first months are free, with no card.
See the shape of it
Here's the skeleton PushStartGo builds around it. Pick one or write your own.
↑ Type an idea and hit build. Nothing is saved. This is just the shape.
How it works
A new idea or a business that's stuck. Who it's for, what you charge, what's in the way. Plain questions, asked like a friend, not a bank form. About ten minutes.
A plan in plain English, plus a reality check that flags where your answers don't add up, the ways this could most likely fail, and the one thing worth testing first.
Talk to real customers, run a cheap test, and check whether the numbers work, step by step in the Founder Workbook. Every insight traces back to what real people actually told you.
Everything turns into an ordered task board: form the LLC, price your first jobs, call three customers. You always know the one thing to work on right now, from first customer to steady operation.
11:40 PM
It's late. The house is quiet. The idea is still there.
It has outlived every busy week and every "maybe next year." What it hasn't survived is the blank page: where do you even start? That part is our job. You bring the idea and the hour after the day finally stops. We turn it into something written down, broken down, and doable.
Where every other plan stops
Most tools hand you a document and wish you luck. A good advisor makes sure you know what to do on Monday morning. PushStartGo turns every answer into a task board with one clear thing to do tonight, so the advice doesn't just sit there. It goes to work.
What you actually get
Sample output · Executive Summary
"Riverbend Coffee Roasters is a single-location wholesale coffee roaster serving independent cafés within a 40-mile radius of Riverbend, currently underserved by the two national distributors that dominate the area. The business will generate revenue through direct wholesale contracts, starting with the six café owners who have already confirmed switching costs and volume in early conversations. Initial capital of $85,000 covers roasting equipment, a delivery van, and four months of operating runway before the business needs to be cash-flow positive on its first ten accounts."
Sample output · Reality check
"Two of your answers pull against each other: the $85,000 plan assumes all six cafés convert, but none has agreed to a price yet. Before buying the roaster, get three of the six to commit to a paid trial order. If fewer than three say yes, revisit the wholesale model before you spend."
Build the business. Then build the next one. PushStartGo is built by founders who've done this before, and they're building this company the same way they'd tell you to build yours.
In plain terms
No shortcuts. Your plan is written from what you actually tell us, including your customer, your numbers, and your timeline. If your answer to a question is thin, the plan says so instead of making something up to sound confident. It won't invent a co-founder you don't have or a customer conversation that didn't happen. In the Founder Workbook, every customer quote is checked word for word against your own interview notes, and every number comes from your inputs, not a guess. What you get back is grounded in what you actually put in.
The education hub
LLCs, pricing, payroll, taxes. Plain-English lessons and guides, free calculators, and official links for every state's registration and licensing, with no account needed. This is how they actually read:
"If your business gets sued or can't pay its debts, your personal savings, car, and home are generally protected."
LLCS IN PLAIN ENGLISH
"Most early-stage founders do better with a focused, honest plan they actually use."
WHAT A BUSINESS PLAN IS FOR
Browse the lessons → Try the free calculators → Find your state's rules →"Word-of-mouth from happy early customers is the most efficient sales channel you have at this stage."
GETTING YOUR FIRST CUSTOMERS
In plain terms
What it costs
No surprise paywalls. Your plan, the reality check, the first three Founder Workbook steps, your task board, and every lesson and calculator are free for as long as you want them. Upgrade when you need more.
Free
$0
Build one business on your own, completely free.
ProMost popular
$19/mo$15.83/mo, billed annually
For when you need numbers a lender or investor will take seriously, or want to work with your advisor. 14-day free trial.
Business
$49/mo$40.83/mo, billed annually
For operators running and scaling multiple businesses.
The Free plan costs nothing, for as long as you work on your own. Working with an advisor is part of Pro, and if your advisor invites you, your first months are free with no card. Advisors have their own plans: see advisor pricing.
| Free | Pro | Business | |
|---|---|---|---|
| Ventures | 1 | 5 | Unlimited |
| AI task board | Unlimited sessions | Unlimited sessions | Unlimited sessions |
| Reality check on your plan | ✓ | ✓ | ✓ |
| Founder Workbook: interviews, personas, value proposition, prototype tests | ✓ | ✓ | ✓ |
| Founder Workbook: go-to-market, profit model, pitch prep | — | ✓ | ✓ |
| Financial model builder | — | ✓ | ✓ |
| Metrics dashboard | — | ✓ | ✓ |
| Business health reviews | — | 4 / year | Unlimited |
| SBA/SCORE plan export (PDF & Word) | — | ✓ | ✓ |
| CRM & fundraising pipeline | — | ✓ | ✓ |
| Work with your advisor on PushStartGo | — | ✓ | ✓ |
| Portfolio Manager (multi-venture) | — | — | ✓ |
| External integrations (QuickBooks, HubSpot) | — | — | ✓ |
Questions
Morning's coming
Sign up free and start tonight. The free plan includes your first plan, the reality check, the first three Founder Workbook steps, your task board, and every lesson.
Press start → tonight's first task
FREE PLAN · YOUR FIRST PLAN, WORKBOOK, ROADMAP & LESSONS.
The Free plan never asks for a credit card. 30-day money-back guarantee on annual plans.